Amidst a social media spat initiated by Wizkid, who referred to him as “talentless” and coined the derogatory term “Frogido,” Davido stayed focused on unveiling his second collection with global sports brand PUMA in New York City. While Wizkid’s jabs ignited drama online, Davido took a different route, ignoring the tirade and launching the collection at PUMA’s flagship store, showcasing his growing influence beyond music.
On Wednesday, Wizkid took to his X account to criticize Davido, further intensifying the online rivalry between the two Nigerian music superstars. Despite the online tensions, Davido, who signed an international endorsement deal with PUMA in 2021 and released his first collection in April 2023, focused on his achievements. The launch event for the second collection was hosted by Rolling Stone staff writer Mankaprr Conteh, where Davido shared reflections on his career and his journey from music to fashion.
Speaking at the launch, Davido remarked, “The first collection was a test, but now we’re here with more confidence. It’s about turning love for music into a brand that people can wear and relate to.”
In response to Davido’s successful collaboration with PUMA, Wizkid dissed the partnership in a series of tweets, claiming he turned down a deal with the brand, asserting that their budget wasn’t enough for him but was suitable for Davido. Despite the jabs, Davido’s focus remained on his growing fashion ventures.
